9 ways to crush your small business marketing in 2021
I can tell you that there is no secret formula for running a successful- there is no magic pill for creating a sustainable model that can grow through each season of life.
Growing a business from nothing takes patience, strategy and knowledge to know what to do when times get rough, how to get through humps with ease, patience to stand by your vision when you can't see the final outcome and more.
After 10 years of consulting and now running 4 businesses, I can tell you some of my secrets of marketing, social media, websites and more that can help even the newest of newbie business owner have the tools to see how to get out there in a world drenched with thousands of people that do what you do.
How to find more clients-
This topic is probably the number one thing that I talk about a lot with my students- how to get your name out there without paying for ads or keywords and just do it with a shoe-string budget.
It's all about getting seen in a lot of different places and spaces consistently. Read more about it here on my blog.
How to grow your account organically?
Social media- and getting your message out professionally and regularly is a skill that needs to be practices, taken the time to plan and a lot of trial and error. See some of my skill here after managing 14 different business accounts and being a professional social media manager during the COVID shutdown and how I was about to grow there accounts and businesses during that time.
How to build a free Merch store
Having passive income streams is a key factor to my ability to stay home with my three kids for 10 years. There are so many FREE ways to start a merchandise store online and create alternative sources of income without having inventory, without physically making the products or worrying about shipping- you just get a paypal DING monthly- that's my kind of money!
30 days of social media ideas
Need ideas on what to post daily? This article takes the guesswork out and give you a skeleton of ideas, questions and prompts to keep your followers engaged and commenting throughout the month.
Should I pay for google ads?
Learn how to get your message to the masses WITHOUT paying for google ads. It's all about putting your passive in front of many different people in different ways.
Build your website like a rockstar
Having a great website is not about having a great design (even though aesthetic is important), it's about guiding your client to a Call to Action early and having them know what you do within seconds!
10 ways to rank higher on SEO
Take the complexity out of SEO with this really helpful article about blogging, keywords on your site and more!
Branding tips for non-designers
Not a graphic designer, but still want to look pro? See my easy tips on font choices, color schemes and more!
Even though this article was written before reels came out, there are so many great nuggets on SMM strategy and processes for time saving solutions.
Christal Marshall has been living, eating and breathing business growth since 2011 since she picked up her first camera for $400 and computer on Amazon. She taught herself graphic design, marketing, photography, videography, running a business and balancing a homeschool family through it all. She has now shot, designed and consulted for thousands of couples, families, companies and small businesses around the world- voted top portrait and wedding photographers in VA BEACH for 5 years in a row. She works full time with her tiny home business, does consulting, teaches and mentors and rents out her private studio space to local photographers around Hampton Roads, VA.